Ziki De Naim's Internet Marketing Blog » keyword

Niche Marketing Research: How To Find Profitable Niches In “Site For Sale” Marketplaces?

Ziki De Naim — Mon, 13 Jun 2011 13:51:23 +0000

Paul Counts, A well appreciated internet marketer just send me a video he posted to his blog about ways to do niche research on “Website For Sale” marketplaces such as Flippa.com, WebsiteProperties.com, BizBuySell.com, BusinessBroker.net and BusinessesforSale.com.

This is a great video where Paul is sharing his approach of niche research and I'd recommend you to visit his blog and to watch this video at Niche Marketing Research

I know Paul will probably add a new video soon about niche marketing research and I would like to share a few points about the niche marketing research profitability process on “site for sale” marketplaces.

As niche research is done to find profitable niches that will allow us to make money, proper niche and keyword research is an art any online marketer must master in order to have success and to make money.

While there are great and accurate software's that can help to discover hidden and profitable keywords such as “Market Samurai”, there aren't really any “accurate niche marketing research” software's for the purpose of niche research and when finding one, you must complete the research by browsing around sites that Paul is mentioning in his enlightening video and on various places such as Amazon, forums, ClickBank and other affiliate networks etc.

The difference between finding a niche on "website for sell" marketplaces to other places, is that people can see that others are getting results within the niche and making money, that the niche can be profitable and that's an encouraging reason to go into that niche, of course it'll depend on your abilities on optimizing the sites content for the search engines, driving traffic and the ways to monetize the traffic.

I've been buying and selling on “site for sale” marketplaces for a while and while browsing these sites marketplaces from time to time, I've seen the results of niche marketing research within the marketplaces just by Googling the same keywords of the profitable sites that were sold and I've even found copied websites.

What I've discovered as well, is that many marketers that went into that profitable niche in the first place didn't achieved similar results, simply because they've missed the profitability research factor within the marketplace.

After finding a niche using “site for sale” marketplaces niche marketing techniques strategy you can to complete a niche profitability research simply by clicking on the links of the site and to see where they leads, whether to a CPA, Pay Per Lead, affiliate network etc. and only after checking the profitability of the monetization process and the profitability of the keywords (also Adsense) to decide whether to go for that niche or not.

Finding a niche can not guarantee that money will pour in, you must know how to monetize the traffic you'll be getting and I would recommend to go into the same process if you're buying a profitable website as i've seen sites that were profitable, went down on profitability by the new owner, simply because the new owner didn't know how to research the profitability within the marketplace.

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The Art of Increasing Search Engine Optimized Keywords Targeted Web Traffic!

Ziki De Naim — Tue, 22 Mar 2011 15:25:56 +0000

Today just creating a professional website is not enough. You have to develop it in such a way that you get quantity and quality traffic to your website which can describe as search engine optimized, keywords targeted web traffic . Apart from providing accurate information to the visitors of your website it is also necessary you concentrate your efforts on long term search engine optimization.

This is because 90% of the people using the internet search for what they are looking for in search engines. The chances of people visiting your website increase when they see your website on the first page of the search engine (SERP). Hence you should make the effort that your website always features on the first page when the user enters the relevant words in the search engine.

Remember that if you have SEO quality and unique page content with the right type of keywords inserted in the appropriate places then the chances of your website getting more rankings increase. You can even write keyword rich, informative articles and then post them in professional article directories and forums.

This will surely boost your search engine rankings. EzineArticles is one of the best article directories to post your article. You can participate in forums as well where you can reply to threads that are relevant to your website and then urge people to visit your website through your website link in your forum profile signature. You can even reply to threads posted by people on the forum. There are hundreds of forums today having thousands of members registered in each forum. You can post on these forums with a backlink leading to your website.

The other way of getting good web traffic is by sending mails using email marketing campaigns. However sending mails without permission is unethical and it leads to spamming. Hence it is best to simply have a subscription feature on your website where people can simply click on the subscribe to newsletter/email link. When they click on the link their contact details get stored in the database of the company. Frequent newsletters and emails of the company are then sent to the complete database from time to time.

Today many people also resort to creating blogs on established blog sites such as blogspot. You can do anything you want in these blog sites such as writing content relevant to your company, posting pictures, posting videos, etc. These are the best ways to increase traffic to your website. If you want you can put up a small banner ad of your company on other websites that are popular or relevant to your business. When the user clicks on this banner ad he is led to your website where he will get complete information about your website. And you can write a small, keyword rich content below the banner head as well. This is because search engines catch text and nothing else for the ranking of websites. You can even use your website keywords within the content to link to various content pages, your forum profile or even to your EzineArticle author page. This will increase the authority of your webpage content in the search engine and will increase the traffic coming from the search engine.

Find out from NetCom Marketing Inc. the SEO experts about how you can pull in traffic to your website. We can give you some simple but guaranteed solutions to make your website attractive to customers using article marketing, video marketing, creating web 2.0 properties and links building strategies.

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Mastering Internet Marketing – The Proven Path to Make Money Online or Go Offline

Ziki De Naim — Fri, 17 Sep 2010 13:49:34 +0000

Today I will be discussing what most people are trying to find an answer for and this is none other than building a successful internet marketing online business and how to maximize it. So if you want to know the truth better stick around to finally get the answers you have been searching for all this time.

Some people believe that being an internet marketer is easy, and other assumes that this is a no-brainer job. Well, if this is what you think your perception on marketing online as a whole is totally far from the truth as marketing is not easy nor for someone who does not know anything about it.

The internet marketing scene has created good income for many people and as such, there are more who want to be a part of it. The only problem is that they do not know how internet marketing should be done and instead they usually resort to get rich quick schemes that are often just scams.

When you want your own internet based business, you must target to create an actual business. It must be something that you can rely upon to last longer than a year and that will gradually and continually will produce streams of income for you. The real key here, aside from having vision and perseverance, is to know how to do internet marketing the right way.

As an internet marketer myself, I know for a fact that this is not an easy job and absolutely not ideal for those who cannot accept disappointment once in awhile. Since the pressure can put your health at risk, nevertheless if you can overcome the hurdles and troubles that come with the job the results is something that you can enjoy for the rest of your life.

So to help you with your internet marketing online business and reduce the pressure, to make it more fun as it should be and an opportunity worth your sleepless nights, you need to follows the tips below as this has helped me and would surely make life easier for you as well.

Domain Names - Name the internet marketing online business and domain name after the person running it doesn’t given away any ideas as to what the business is about, so naming it requires a lot thought. You'd better name it with your main keyword and register a dot com domain name, if it's not available, you can use the dot net, org, or dot info. If you cannot get a domain name with your keyword, using hyphens between the words is a good choice. With your main keyword in domain name, you'll have a better starting point and this might help you to outrank the competition. Once this decision is made, a domain name can be registered and you'd better choose a reliable registrar and hosting compay for your online property, I'm using Bluehost, a huge hosting company that offers unlimited domain names on one hosting account with personal and fast support which you will find very important.

Developing A Successful Website - Start-up costs need to be kept to a minimum, as the costs of the property in which to run the business and stock for the companies all add up. Some marketers would advice you to find a friend who will crest a website cheaply is generally the next step, but according to my personal experience as your internet business needs to grow, this might prove a dear mistake, It's crucial that your web property would be build by a professional web designer who has a lot of experience in search engine optimization. (I'm the marketing analyst of an exclusive web development and search engine marketing company and you can get an high tech - professional web property with SEO in mind custom built for your purposes for a very reasonable price. You can quote my name when you contact them and get 20% discount :))

An online marketing plan that will have a greater likelihood of producing long term success will consist of a strong focus on search engine placement or SERP (search engine result page). This is how your web property is rated on a list of search results when certain important keywords, your website main keywords, keyword phrases or LSI keywords that are connected with your online business are entered into a search engine's search box.

The reason search engine placement is so vital, is due to the fact that buyers are much more likely to notice the existence of an online business’s website if it appears on the first page of their search results. Most internet users and buyers do not have time to sift through page after page of results, so building a website with proper SEO knowledge in mind is the most important step to consider and cheep web development solutions aren't the right path to follow.

Making money online is no longer impossible with the advent of internet, however it is also not an easy task if you have no idea if what you are doing is right or wrong. Hence, mastering internet marketing and traffic generation techniques are a must knowledge to acquire if you want to start your online business right and profitable.

Deciding on the product you will promote should be based on a straight forward principle. There should be a demand for your product or service means that quite a big number of people are actually searching for such a product or service and that your website is optimized enough to rank high in the search engine results page (SERP) for the product main keyword and as said before, so that people who are searching for the kind of product you are promoting will be able to easily find you and most important, you want to offer something that help people to solve a difficulty, something which will make their lives better, make them feel better physically or cause them to look better.

Whatever you heard about make money online is true and there are many ways to do this from blogging, website flipping, affiliate marketing - you, promoting other people products for a commission to CPA (cost per action) offers in which you'll be paid for the actions your prospects will take, but to be able to earn a profit online you have to know some of the basic things and have the proper marketing and traffic generation knowledge, the right equipment and software's to do business and to be ready to put some efforts in order to be successful.

So once you have set yourself up to do business online, the next step and probably the most crucial is mastering different traffic generation techniques. There are different ways to drive traffic to your website from social marketing to pay per click campaigns (PPC) but one traffic generation strategy that will never go out of style is article marketing and content syndication.

Articles writing and article marketing is one of the most important marketing strategy that you should not ignore if you want to increase targeted keywords traffic to your website. The average internet surfers look for information, tips and good articles to read. Why? Because the internet is a gateway of information and the information is still free online. So...

Communicate to Get Traffic - One thing I have notice during the years that I have been in business. The internet marketing strategy of writing good and unique content articles and content syndication is still one of the most recommended approach to get targeted traffic to your website. However, to make it fully work for you what you need is to avoid copied articles or hard selling articles or your website visitors will be clicking the back button rather than proceeding to the next step - which is the culmination of the sale.

The main aim of content creation is to syndicate your dot com enterprise's message to new clients clearly and simply via the search engines and/or content syndication sites, articles directories, high trafficked blogs, news sites, social web platforms or web 2.0 properties. So, if you want those readers to get to know about your products and services, you have to give something in return and that is quality content.

Aside from this internet marketing traffic generation strategy the next thing you ought to remember is determining which your target market is. However before you do those things, choose your product or services first and make certain it is something that customers wants and requires.

As discussed before, there are a lot of elements in mastering internet marketing such as basic knowledge of search engine optimization (SEO) strategies to raise the natural or organic search engine positioning of a dot com enterprise's website. However, the single most important element is the creation of good and unique content for your web pages.

Relevant and fresh content is not dependent on search engine optimization but it should still be written with optimization principals in mind such as keyword density, keywords or keywords phrases placement in the post or article title, bold and italic style keywords, the length of an article and ways to use LSI (Latent Semantic Indexing) keywords within your web pages or article content. You can outsource your article marketing campaign for an affordable prices at NetCom Marketing – Article marketing. You will get highly search engine optimized unique content articles guaranteed to reach Google first page listings.

The next thing that you should do, and this has a direct concern with your internet marketing campaign, is to first find a niche market that you would like to work in.

The rule of thumb, or at least what most internet marketers follow, is to find a niche that has a good amount of demand but with less competition. Admittedly this is a hard task, but if you do your keyword and market research right, you will eventually find the best niche for you. You can read more about niche research in my previous post about SERP here.

Promote the Right Product - The key to effective and successful internet marketing strategy is having the right product and the right product is what everybody wants to get and own. Besides, your marketing effort is useless if your service and products are not what people will pay for today or tomorrow. If you do not have your own unique product you can master affiliate marketing or CPA marketing. You can register as an affiliate at ClickBank or at any big affiliates networks such as Commission Junction, Never Blue or Linkshare and you will be able to search for the right product in their marketplace.

Having the right product is essential for any marketers aside from the techniques you will be using to promote your merchandise. So choose well which product is in-demand at the moment and another complementary one that will forever be in-demand. Research is the best thing to figure out which product would bring you extra income. Moreover, once you have settled this matter your next task should be to find the right internet marketing strategy that will suits your product needs.

Discuss the Benefits rather than Features - Most marketers failed because they tend to focus on the features of their product rather than discuss the benefits that consumer will get. So if you want to sell your merchandise know that some individual would like to hear about the benefits as well.

Keep in mind also that it is not just about the right internet marketing strategy to use but on how to use it to your advantage. Knowing and using it well are two totally different things and this is the reason why not everyone are making money online and why only a handful are really earning to live a more comfortable life. Furthermore, mastering internet marketing is what you really need to do to make the most of the marketing strategy online. Once you have mastered the craft of being an internet marketer everything would be easy as you will know what to do for every situation that occurs. All these simple tips can bring your internet marketing online business to a whole new level and in return give you huge income.

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SEM – How to Use Search Engine Marketing Properly to Rank High In The SERP?

Ziki De Naim — Sun, 12 Sep 2010 10:25:32 +0000

SEM or search engine marketing is one way to help webmaster and marketers know about SEO and other marketing stuff that is essential to the growth of the online business.

A good SEM – how to marketing campaign is one way to make certain that your website will rank, but in order to do this you must know some of the marketing techniques that could optimizes your site. Below are the following basic search engines marketing strategies to rank in the search engine results page (SERP).

SEO Tools – It is hard to get started if you have no idea about SEO works and even if you do the job can be overwhelming, so the right tools to help you with your search engine optimization is a must. Free website tools such as Google keyword tool can provide you with keywords to use for your marketing campaign and linking ideas.

Keyword research must be done very carefully while paying attention to various aspects of the keyword such as global monthly searches, competition etc. My advice would be that while doing your keyword research using Google keyword tool. Be sure that descriptive words or phrases (use synonyms) is selected, then enter your main keyword in the text box and press the "Get keyword ideas" to get the additional keywords ideas. These are LSI keywords that you can use in your content to safely add to the strength of the main keyword.

You'll get a list of keywords that are related to the main keyword. Scroll down until you come to "Additional keywords to consider" - LSI Keywords. Write down the main keyword or keyword phrase and sub keywords and refine your research for every one of them while writing down their sub keywords and their LSI keywords suggested by the tool.

LSI stands for Latent Semantic Indexing. They appear in the lower table just below the main keywords results, According to Wikipedia , Latent Semantic Indexing (LSI) is an indexing and retrieval method that uses a mathematical technique called Singular Value Decomposition (SVD) to identify patterns in the relationships between the terms and concepts contained in an unstructured collection of text. LSI is based on the principle that words that are used in the same contexts tend to have similar meanings. In simple words, LSI keywords are just words that relate to your main keyword or keyword phrase and the search engine gives them additional importance so you should use them in every optimization process.

Although some SEO experts would say that you shouldn't pay attention to the keyword density, I still think that although the search engine pays less attention to the density issue, it would be better to keep your keyword density around 2% - 3% and if you are using LSI keywords in the optimization process, your web page would have better chances to rank high.

Social Media Marketing – This is one marketing tool that I can not live anymore without and you can tap effectively as the number of users online that patronizes this are growing everyday and if you become successful with it, your website will go a long way. But before deciding to jump into the bandwagon you must try to know everything about social media marketing first before anything else.

If you are using a WordPress blog, you can install social media plugin's that will do most of the work by spreading the word every time you click to publish a post. ( you'll be able to read more about my favorite WP plugin's in the WordPress plugin category published throughout the current month).

Site Structure SEO – Knowing everything about search engine and how spiders store information can bring you a long way into marketing your website. So make friends with so called crawlers as this is crucial to your SEO works.

Video Search – SEO'ers and a growing number of internet marketers have seen the potential of video to market their products and this is a good leverage for your business. There are also optimizations to be done with video and thus knowledge is essential to become successful with it. Personally, I'm not using video so much for my SEO purposes but for my clients. I used to be a professional musician/blues guitarist and I’m sick and tired of being in the lights, that's why I'm hiding behind my top :). Anyway, a little tip for optimizing U-Tube video pages.

When you create a video and if you are using Camtasia, you can and should place a clickable link at the bottom of the video or at least at the end of the video. If you plan to upload a video to U-Tube you should try to optimize that U-Tube's video page and it can be easily done by making sure you use the description box in a wise way. You want to start by placing an anchor text using your top keyword linking to your site in the title of the description box, just below, write a short or long description, it can be some phrases or better, a full lenth unique content article of 400 - 500 words using your main keyword and two other LSI keyword throughout the article.

You can link a second time the main keyword to your home page preferably near the end of the article and an LSI keyword to an inner page of your site carrying the same LSI keyword in that page meta tag so you'll have a total of three links in that video page.

If you have an author page on EzineArticles or on GoArticles you can link to one of these pages instead of using the third link to point to you site but this is a linking strategy that would be too long to describe here so I will write about it in the future.

Article Marketing – The oldest marketing strategy that is free, easy to do and that is very, very effective if done the right way, however very time consuming as writing is not easy even if you have a flair for writing. In addition, you will need to submit this to article directories with your link indicated in an optimized author’s box. Keep in mind that at least bi-weekly submission of quality and unique content articles is necessary to help your site rank because a onetime submission is not enough to make you successful online.

All these are just some of the marketing campaign that requires a search engine optimization. If you are already overwhelmed by the workload just by reading them think how much time you will need to do all these just to rank. No amount of working hard can make you do all these as we only have 24 hours every day and not all that time can be use to market your website.

SEM – how to rank high is easy with a partner that you can trust? You do not need to be fully knowledgeable but only to be smart by employing the help of a tool or outsourcing the work. If you can allow them to help you there is a possibility to do all these, but you have to ensure that the search engine marketing company that will help you is indeed knows what they are doing.

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Free WebSite Submit SEO Tools – It’s Your Tool to Success

Ziki De Naim — Fri, 27 Aug 2010 11:57:28 +0000

How much are you spending every month for all your SEO works?

Is your investment paying off now that your website is three months old or are you still trying to pour in money up until now? If all you seem to do is spent money every day and with little return for all your effort and investment maybe you should take a good look on your marketing campaign to know if you are doing things right.

Free Website Submit SEO Tools is one way to know if you are on the right track. These Service Company and their free webmaster tools can provide you with a precise evaluation on how things are doing with your marketing campaign. In addition, they also provide other SEO works and thus you won’t need to hire a SEO expert to do keyword and link building job for you.

In fact, the Free Website Submit SEO Tools is your ultimate one stop shop for all your SEO works and this is much cheaper compared to the running rate of maintaining a monthly SEO expert. Do you know that the minimal amount of SEO fee start at approx. $600 and this does not include the entire workload of a SEO, it could go higher once you started adding more jobs.

When there is no Website Submit SEO Tools most webmaster would rely on expensive software to help determine the performance of their marketing campaign, but that is all your ready bought SEO software can do and nothing more. Is this what you want or something that can provide you with everything you need to run a successful business.

SEO or search engine optimization is vital to every webmaster and online business as everything that a SEO do is the key to attract traffic that will bring your website to the top of the search engine result pages for your website search terms. This is almost the goal of every marketer and business owners.

Traffic means customers and the highest number of web traffic could mean increase in income. So if you can attract more individuals by spreading your wings all over the World Wide Web and more so if you can be on the top spot of the SERP, you can assure yourself that everything would be fine as the potential to make a sale is huge.

But what are the marketing gimmicks that you need to do and would require the work of a SEO firm or ans SEO expert, well, it is none other than well-known internet marketing style such as blog commenting and article marketing. Keep in mind that that these require quality links and hence a SEO works.

Therefore, if you want all these and other job requirements know that there is a Free Website Submit SEO Tools to guide you in reaching your dream of a highly successful business online.

Why bother with software and others to help you when you can get a guaranteed keyword phrase or anchor text, comment service with keyword and anchor text, a onetime fee if this is what you want, a tool to bring you to the top of SERP and more importantly, bring a targeted traffic that ultimately leads to conversation. All these are possible with a free website submit SEO tools – your tool of success.

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Does Your Online Business Have An Effective Marketing, Branding Target?

Ziki De Naim — Fri, 21 May 2010 09:22:51 +0000

Web advertising is all about developing hard earned conclusions and not obligatory the generic methods of branding. Nevertheless if you have a brand awareness goal in place then there are still internet advertising/promotion campaigns that you can chase and use to your advantage.

Lots of customers will refer to branding as the vague idea of huge companies creating a brand name, image and identity for a product or service. A great example of this in the marketplace of soft drinks would be Coca Cola. Being one of the first on the scene in its field they were able to create such a strong brand, image and reputation with its customers as well as its leaders in the world of soft drinks. A great debt of gratitude should be given to their advertising team for all their efforts in gaining this magnificent branding. Nevertheless, the web is a different matter and a hard one to comprehend. If the same advertising team used the same campaign of brand awareness for the web they would get crushed.

Unless, You are the first popular player in your industry, branding can be a very expensive and a very difficult to achieve on the web as it so large and extensive with a global audience of millions. Examples of this are E-Bay, as they were the first popular players in the world of net auctions giving them a big advantage over any other similar sites that came along after.

Your own particular branding aim will not be profitable unless you have a prominent site in place or a big Search Marketing budget. Therefore if you have a limited budget and still want some brand awareness, the only cost effective and profitable online advertising campaign is Website Optimization as it will give you excellent return on investment.

Website Optimization is quite simply a group of tactics used in order to get you a high graded Search Engine Placement with all major Search Engines. Therefore to meet your branding awareness on the web and for your Search Marketing to be profitable, you will need to indentify relevant keywords or keyword phrases/search terms that are used when your prospects make a search to find your goods and services within your target marketplace. You will then use these search terms to build the pages of your site for optimization for each search that is made in order for your site to achieve a high listing - Search Engine Placement with the major Search Engines.

There are two main benefits to this campaign. Firstly it will produce free traffic to your site as the more relevant searches that are made, the more visitors that will see and visit your site. Secondly and most importantly, you will acquire the brand awareness that you set out to achieve as your site will begin to appear in the top ten Search Engine Placement of the main Search Engines. For as long as any potential visitor keeps making a relevant search using keywords or searche terms that are embedded within content of your site, the more customers you will have visiting your site. This in turn will develop indirect web brand awareness with your customers and credibility with the main Search Engines as they will both become familiar with your unique selling position.

In order for this Website Optimization to be profitable, you must try to indentify the most popular keywords or keyword phrases that may be used by potential customers when they make a search. There are many tools on the web that will help you with this process, the most popular of these being the Google Keyword Tool. This is a program that simply checks out the web searches made on its Search Engine. They method that you use it is by entering a keyword or keyword phrase associated with your site and it will produce every popular search that is being used by customers, how often they are being used and how many others are using it. This should help you evaluate the keywords or keyword phrases that you need to use in your Search Marketing campaign for it to be profitable.

To summarize, if you have a branding aim (which you should have) to achieve and you do not have a dominate site or a large online advertising budget avoid throwing money away on banner or pay-per-click campaigns. Instead use a web optimization campaign (NetCom Marketing) to help you get your brand recognized with the web society and the free traffic it will produce.

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