Ziki De Naim's Internet Marketing Blog

Lately i've got a few requests from a growing number of this blog readers to write more about affiliate marketing. After i've responded to some of the emails i realized that what i was thinking obvious, isn't at all especially to new marketers.

I've started a few years back and back then, the information wasn't all over the place, what could be found had a lot more value then these days and it was easier to see results for the efforts we, marketers put into promoting information products as products creators or as an affiliate marketers. 

I think that there's no way around but searching for knowledge online and it can be found all over the net, you just need to open your eyes and mind and to be willing to learn as all is out there lying in front (Warrior Forum), and i mean good and valuable information But, as there's a lot of S__t stuff going around and many people just rehash the information they just bought and are trying to sell us the same old info that they didn't take the time to test to see if it work, i've decided to write a few posts and a few reports that will describe some of the affiliate marketing principals and the ways that worked for me, from driving targeted traffic to affiliate offers, how i'm creating my landing pages, how i'm doing my niche and products research, and which are the most interesting affiliate networks i'm using to generate leads and money. I will also mentioned some of the products and their creators that helped me along the way and if they are still available i will send you to their site.

I know that some of the visitors are a few of the big names in the industry and that most of them aren't going to learn new strategies from what I’ll be revealing, but please keep on coming as this series is for the new marketers who are willing to dive into our industry. We were all at the same starting point not so long ago and the only difference between us is that we had our guides/mentors who leaded us to see clearly the pitfalls, so if we can help others it will pay it forward. Now that being said.. let's have a quick look at Internet Marketing in global.

Believe it or not, Internet marketing has definitely had an effect on offline business practices. The Internet has started a vast array of original markets, which were impossible prior to the invention of the information super highway. The interactive world of the internet, and the small costs involved in getting a foot into it and reaching a worldwide audience creates an extremely attractive marketing model for any offline business, regardless of size. That's how I got into it.
 
Internet marketing is basically the process of running a business and market it online. It is cost effective, as information for your website can be found all across the web itself, and hosting for a website has a minimal price tag. In fact, all you really need to get started is a domain name, a web host, a good idea or being able to search for one. Best of all, this area of marketing is open to EVERYONE, so anyone in any part of the world that has internet access can effectively make a nice income from home.

Not only that, you can work from any location. When you run an internet marketing business, your business can travel with you, as long as you have your computer or access to one. This gives you ultimate freedom of movement and makes your schedule your own. You can work any time, anywhere, and still have time to do the things you love. It's a perfect integration of work and family life that many people covet.

You can get started today your online business simply by setting up a simple website as an affiliate marketer. An affiliate marketer is someone who sells another person's products for a commission. Find products to sell on websites such as Clickbank, linkShare and Commission Junction, put up photos of the products, reviews, have fresh and unique content describing the product, you can get great content articles here, include your affiliate link throughout the site. With a little bit of promotion, you can start making money right away, and that's a great feeling.

The "AMMO" - 100 Day Affiliate Marketing Money Online Training - Guru's Techniques On How To Build Your Affiliate Marketing Online Business? - Gain Instant Access For Only $1.00!

FREE - "Art Of Better Conversions" - Elite Copywriters Guide For Cracking Out High Converting Sales Letters

SEM or search engine marketing is one way to help webmaster and marketers know about SEO and other marketing stuff that is essential to the growth of the online business.

A good SEM – how to marketing campaign is one way to make certain that your website will rank, but in order to do this you must know some of the marketing techniques that could optimizes your site. Below are the following basic search engines marketing strategies to rank in the search engine results page (SERP).

SEO Tools – It is hard to get started if you have no idea about SEO works and even if you do the job can be overwhelming, so the right tools to help you with your search engine optimization is a must. Free website tools such as Google keyword tool can provide you with keywords to use for your marketing campaign and linking ideas. 

Keyword research must be done very carefully while paying attention to various aspects of the keyword such as global monthly searches, competition etc. My advice would be that while doing your keyword research using Google keyword tool. Be sure that descriptive words or phrases (use synonyms) is selected, then enter your main keyword in the text box and press the "Get keyword ideas" to get the additional keywords ideas. These are LSI keywords that you can use in your content to safely add to the strength of the main keyword.

You'll get a list of keywords that are related to the main keyword. Scroll down until you come to "Additional keywords to consider" - LSI Keywords. Write down the main keyword or keyword phrase and sub keywords and refine your research for every one of them while writing down their sub keywords and their LSI keywords suggested by the tool.

LSI stands for Latent Semantic Indexing. They appear in the lower table just below the main keywords results, According to Wikipedia, Latent Semantic Indexing (LSI) is an indexing and retrieval method that uses a mathematical technique called Singular Value Decomposition (SVD) to identify patterns in the relationships between the terms and concepts contained in an unstructured collection of text. LSI is based on the principle that words that are used in the same contexts tend to have similar meanings. In simple words, LSI keywords are just words that relate to your main keyword or keyword phrase and the search engine gives them additional importance so you should use them in every optimization process.

Although some SEO experts would say that you shouldn't pay attention to the keyword density, I still think that although the search engine pays less attention to the density issue, it would be better to keep your keyword density around 2% - 3% and if you are using LSI keywords in the optimization process, your web page would have better chances to rank high.  

Social Media Marketing – This is one marketing tool that I can not live anymore without and you can tap effectively as the number of users online that patronizes this are growing everyday and if you become successful with it, your website will go a long way. But before deciding to jump into the bandwagon you must try to know everything about social media marketing first before anything else.

If you are using a WordPress blog, you can install social media plugin's that will do most of the work by spreading the word every time you click to publish a post. ( you'll be able to read more about my favorite WP plugin's in the WordPress plugin category published throughout the current month).

Site Structure SEO – Knowing everything about search engine and how spiders store information can bring you a long way into marketing your website. So make friends with so called crawlers as this is crucial to your SEO works.

Video Search – SEO'ers and a growing number of internet marketers have seen the potential of video to market their products and this is a good leverage for your business. There are also optimizations to be done with video and thus knowledge is essential to become successful with it. Personally, I'm not using video so much for my SEO purposes but for my clients. I used to be a professional musician/blues guitarist and I’m sick and tired of being in the lights, that's why I'm hiding behind my top :). Anyway, a little tip for optimizing U-Tube video pages.

When you create a video and if you are using Camtasia, you can and should place a clickable link at the bottom of the video or at least at the end of the video. If you plan to upload a video to U-Tube you should try to optimize that U-Tube's video page and it can be easily done by making sure you use the description box in a wise way. You want to start by placing an anchor text using your top keyword linking to your site in the title of the description box, just below, write a short or long description, it can be some phrases or better, a full lenth unique content article of 400 - 500 words using your main keyword and two other LSI keyword throughout the article.

You can link a second time the main keyword to your home page preferably near the end of the article and an LSI keyword to an inner page of your site carrying the same LSI keyword in that page meta tag so you'll have a total of three links in that video page.   

If you have an author page on EzineArticles or on GoArticles you can link to one of these pages instead of using the third link  to point to you site but this is a linking strategy that would be too long to describe here so I will write about it in the future.

Article Marketing – The oldest marketing strategy that is free, easy to do and that is very, very effective if done the right way, however very time consuming as writing is not easy even if you have a flair for writing. In addition, you will need to submit this to article directories with your link indicated in an optimized author’s box. Keep in mind that at least bi-weekly submission of quality and unique content articles is necessary to help your site rank because a onetime submission is not enough to make you successful online.

All these are just some of the marketing campaign that requires a search engine optimization. If you are already overwhelmed by the workload just by reading them think how much time you will need to do all these just to rank. No amount of working hard can make you do all these as we only have 24 hours every day and not all that time can be use to market your website.

SEM – how to rank high is easy with a partner that you can trust? You do not need to be fully knowledgeable but only to be smart by employing the help of a tool or outsourcing the work. If you can allow them to help you there is a possibility to do all these, but you have to ensure that the search engine marketing company that will help you is indeed knows what they are doing.
 

The "AMMO" - 100 Day Affiliate Marketing Money Online Training - Guru's Techniques On How To Build Your Affiliate Marketing Online Business? - Gain Instant Access For Only $1.00!

FREE - "Art Of Better Conversions" - Elite Copywriters Guide For Cracking Out High Converting Sales Letters

Broken links Remover wordpress plugin helps you fix bad/broken links, both text links(anchor tags) and image links (img tags).It blocks the display of such links on your wordpress post/page, until you fix them. These are not made visible to search engine robots as well, until you correct them.
 
How does Broken links remover work?

Whenever a human reader or a search engine robot requests a post/page on your website, Broken links remover wordpress plugin checks the status of all links on that post/page.If any of the link/links is/are bad/broken, Broken links remover wordpress plugin logs the information about them and replaces the link with just the anchor text.
 
Thus neither the human reader nor the search engine robot get to see the broken/bad links.But you can view the details of all such bad/broken links under “Manage–>”Bad Links” of your wordpress administration.You can fix the bad/broken links by directly going to the edit panel of your post/page from the dashboard, by clicking on the “Post ID”.After fixing the bad/broken links, you may delete them from this dashboard.
 

The "AMMO" - 100 Day Affiliate Marketing Money Online Training - Guru's Techniques On How To Build Your Affiliate Marketing Online Business? - Gain Instant Access For Only $1.00!

FREE - "Art Of Better Conversions" - Elite Copywriters Guide For Cracking Out High Converting Sales Letters

Experience the web with Facebook friends.

You can find all of them right here

The "AMMO" - 100 Day Affiliate Marketing Money Online Training - Guru's Techniques On How To Build Your Affiliate Marketing Online Business? - Gain Instant Access For Only $1.00!

FREE - "Art Of Better Conversions" - Elite Copywriters Guide For Cracking Out High Converting Sales Letters

Manages your WordPress database.

Allows you to optimize database, repair database, backup database, restore database, delete backup database , drop/empty tables and run selected queries. Supports automatic scheduling of backing up and optimizing of database.

All the information (general, changelog, installation, upgrade, usage) you need about this plugin can be found here: WP-DBManager Readme. It is the exact same readme.html is included in the zip package.

The "AMMO" - 100 Day Affiliate Marketing Money Online Training - Guru's Techniques On How To Build Your Affiliate Marketing Online Business? - Gain Instant Access For Only $1.00!

FREE - "Art Of Better Conversions" - Elite Copywriters Guide For Cracking Out High Converting Sales Letters

Some comments are pure SPAM, easily destroyed by Akismet with the click of a button. Others type of semi-legit comments however are much harder to deal with.

For example, you’ll find a lot of people post legitimate and meaningful comments but stuff the “Name” column with keywords for their website (some smart SEO guru told them that’s how it’s done). Others may drop their signature link (s) in the comment itself. This makes it difficult for you to moderate, and previously you just had to live with it.

Here’s a solution: Clearly display a “comment policy” on your blog, help your readers self-moderate their comments, and save loads of time.

Using the Comment Policy Plugin for WordPress you’ll be able to do just that. Tell your readers what type of comments are acceptable, and which ones are not.

How It Looks Like on Your Blog
 

On your blog’s comment form, readers will see your comment policy. They can then read what you will – or will not – accept in comments. This alone will significantly reduce the amount of keyword stuffing, signature links etc as you let your readers know what happens if their comments don’t adhere to your policy.

Let them self-moderate their comments before submitting it, saving you tons of precious blogging hours.

You can edit the appearance of the policy display completely using the Custom CSS box. Making it match the overall look of your blog is easy.

You can automatically place the policy display on your comments form, or manually insert his code to where you want your policy to appear
 

The "AMMO" - 100 Day Affiliate Marketing Money Online Training - Guru's Techniques On How To Build Your Affiliate Marketing Online Business? - Gain Instant Access For Only $1.00!

FREE - "Art Of Better Conversions" - Elite Copywriters Guide For Cracking Out High Converting Sales Letters

MyAvatars is a plugin for WordPress that displays the readers MyBlogLog avatars besides their comments. In my opinion MyAvatars is much better than Gravatars as I think most of my commenters use MyBlogLog rather than Gravatars.

To test this, I activated Gravatars for some time on this blog and found that very few commenters were using Gravatars. When I activated MyAvatars, I was happy to see most of my readers faces :)

MyAvatars is easy to install, just download the file myavatars.zip, extract and copy it in your plugin directory preserving the folder name and then activate the plugin.

You will then have to edit your comments.php file and add the following code inside the comment’s loop.

The "AMMO" - 100 Day Affiliate Marketing Money Online Training - Guru's Techniques On How To Build Your Affiliate Marketing Online Business? - Gain Instant Access For Only $1.00!

FREE - "Art Of Better Conversions" - Elite Copywriters Guide For Cracking Out High Converting Sales Letters