Ziki De Naim's Internet Marketing Blog

In the previous article about Facebook traffic, we saw how Facebook can help you in creating massive free traffic. Now, high quality free traffic is always welcome, but honestly, if I can earn thousands of dollars by spending just a few dollars, I wouldn’t mind spending, and I am sure, neither would you. So, in this article, let’s see how you can create high value paid traffic with Facebook.

 The greatest advantage of Facebook social dvertisement is that you can target your customers without having to worry about keywords. You can find the right customers through their age, sex, hobbies, location and their work place too.

 Facebook has over 65 million active users and this number is increasing by the day. Now, if you are a small service based in downtown Manhattan, then you need to target only people residing in your area, and that’s where Facebook helps you.

 You can target people in your city, and have your advertisement displayed in certain area around the specified cities. This is the ultimate benefit for local companies. For example, if you are a home delivery restaurant, then placing an advertisement in Facebook, will help you reach your target customers quickly.

 Facebook allows you to target people of specific age group. Now, let’s say, weight loss program. For this, you can target people in the ages between 35 to 50, as this is the age group which is most interested in losing weight.

 A lot of information is stored in Facebook such as birthdays. If you are dealing in say party arrangements, or things that people need on their birthdays, you can target your audience according to birthdays too. That’s incredible!

 You can also select people based on their status, whether they are single, married, in a relationship or engaged, and also by sex. This means that if you have an online shop for wedding gowns, you can target female who are engaged. That’s the power of Facebook.

 Thus, when you funnel down the desired traffic and target only those people who would be interested in what you have to offer, naturally, your cost is going to be low. Also, you can target people speaking specific language and message people in their local language. Now, when you talk to a person in his native language, you are sure to ignite better response.

 Again, you can select your audience based on their interests. So, as we saw in our previous article, you can website traffic interested members to sell your products related to how to increase traffic to their websites But this is not all. You can control your spending on daily basis.

 Facebook offers flexibility and allows you to set daily budget. You can also change the budget whenever you want. Facebook advertising cost works out much cheaper than what you would pay for Google Adwords. Moreover it is hassle free.

 Facebook is truly the new face of advertising. Ever since Google suddenly changed its algorithm and banned hundreds of affiliate marketers accounts, Facebook has become the most celebrated advertising medium for Internet marketers. If you haven’t still done so, do it now and reap the benefits.

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My latest posts increased the number of emails I get asking to write about PPC, advance marketing strategies to increase streams of website traffic and ways to achieve high and steady ranking so I'll start by talking a bit about pay per click – google adwords and some highlights about my way of building successful link wheels as these days I'm working on a my new “link Wheel” mind map and report .

Pay Per Click

PPC campaigns used to be the fastest way to get the desired targeted traffic but PPC campaigns are loosing a lot of popularity and recent statistics provides that data. PPC campaigns are getting approximately 2% - 4% clicks from the total number of visitors that reaches the search engine's first page while organic results by hierarchy are dominating the clicks. I'm still using pay per click for specific niches and although google adwords is not so hard to master, if you do not know how to do keyword research and you are not ready to test and to track your campaigns, it can ruin your advertising budget very fast. There's a great software - “keyword ESP” by Chuck Mullaney that can and will help you a lot to achieve good results with your adwords campaigns, however it's success is based on parameters such as the number of clicks and the product conversion rate. 


Link Wheels – Advance strategy

A great software that will get you fast and good results is the “Rank Builder” by Alex Goad. It's been some time that I’m using it and I love the way it handle my content syndication strategy. As we've discussed earlier building good backlinks to a website is crucial for high ranking and web traffic and if you are in the internet marketing industry for a while you probably have heard the term “link wheel”. Well, Link wheel is basically when we create web 2.0 properties with unique, fresh and well written content linking one to the other while keeping the circle open so the last property won't be linked to the first one.

There's many different ways of building web 2.0 properties and link wheels and I can assure you that a lot depend of the search term competition and deep seo knowledge of the person that is building the link wheel. Without the right seo experience it can result in google ignoring these links or worse, google might de-index the web page you wanted to achieve high ranking for in the first place. The fact of building an effective link wheel can place your site in google first page even when a search term gets more then 300k results on the search engines first results page and I did it more then once. In the near future I will post the exact process of building a successful link wheel and will provide you with a detailed step by step mind map. Anyway..

You can use this link wheel software and benefit from what it can do for your site even if you are not an seo expert. The video tutorials in the members area will walk you by the hand and will show you all the steps the software is going through while it's doing the job. This software will register your information on approximately 45 web 2.0 high page rank authority sites. It will create email addresses for you and will activate the accounts, then it will syndicate your spinned article to all of these web 2.0 properties, will bookmark them and will syndicate their feed in order to get backlinks to each property so it will enhance the initial linking strategy of building link wheels.

There's a similar SEO software that does what RankBuilder does but it's monthly membership costs are much higher and the results are basically the same. I've used them both and while considering that with both software's the spinning issue remains the same, means that you should put some time and effort in the article spinning process (i.e.Caffeine update), I prefer to use the RankBuilder software. Hence using reputed internet marketing, traffic software can still save a lot of your time and effort, get you the stream of targeted traffic, real visitors to your website and get you guaranteed results.

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As you probably already know I love to write about ways to get web traffic. It's a challenge and I just love to create new sites for my clients and to find new ways to achieve high ranking and to drive targeted traffic to these sites. This is going to be a long post so let's just dive into it :)

Forum marketing

Forum marketing is another effective way in which you can draw traffic to your website and it can be done by joining relevant discussion groups on forums. Although there are thousands of forums online and the more forums you join the better for you, you should take into consideration that in order to benefit with the traffic these forums can provide you, you should contribute to the community by posting relevant ideas or blog posts as empty profiles won't last for long, the forum webmasters will definitely delete your profile. You can take part in discussion topics and offer your expert comments. You can even insert your website links in your posts so that if forum members want to find out more about your website or company they can click on the link or better, create your forum profile signature using your site keywords so that in every post, thread or comment, you'll have your signature that carries your website search terms as a back link. If you plan to join several forums then you should use LSI keywords (Latent Semantic Indexing) as well and not only your site main keyword in your forum signature as LSI keywords are very important for high ranking in the search engine. If it's an authority forum then google will count that link as an important link to your site.

You will be able to get a lot of genuine people visiting your sites on such forums. Keep in mind that important forums do not allow to insert affiliate links in the signature so you'd better follow their TOS. If you are in the internet marketing niche, you can check my favourite forums (side bar) and if you aren't a member yet, I’d suggest you click the links and register, (not affiliate links). 

Traffic Software's

There are several software to increase traffic to your website. However before buying or using any traffic software you should read the review of the software as many traffic software's are bogus and they fail despite of making huge promises.

I've seen lately some new traffic software's on ClickBank market place and even promoted in the comments section (I’ve deleted these comments) by a few of this blog readers that promise you $ thousand of profit by simply investing $37 to $67 bucks and their very professional sales page clearly says that you need to do nothing more then click a few buttons. They also claim that you do not need a website, a product, you don't need article marketing, PPC, social networking marketing tactics, SEO or all the common ways to get website traffic. Yes, you just click 1, 2, and 3 and the money will start poring in. I would laugh if it didn't make me sad to know that there are new comers to our industry that will believe and will buy these software's hopping that they've stumbled upon the way to find the holly grail. Stay away (in bold), beware of these kind of promises, these are SCAMS and the products creators are scammers, sorry for being rude but there's no other word that will describe better these marketers.

I've been marketing online for a few years now and I can promise you, there's no such magic software and there are no other ways to generate traffic to your website in order to make money online BUT the common ways that involve all the traditional methods mentioned above, consistency and hard work. Follow these proven ways and you will certainly achieve the results you deserve for your efforts.

So lets talk a bit about effective Internet marketing software's. The purpose of these software's is to automate many tasks that you could have done manually. For example, article submission software's automatically register your information on more than 100 article directories and then automatically submit your articles with the resource box links after registration so in theory, we could get hundreds of backlinks from all of these article directories.

Internet marketers from all profession levels were using these software's to get the precious backlinks from high page rank articles directories but at the same time we knew that the same article submitted to hundreds of article directories won't benefit us as it did in the past, so we used article spinners software's to spin the article and we submitted spinned versions of the same article to get a higher number of backlinks. When google announced it's latest “caffeine update”, I've noticed that it doesn't index all the article versions and it doesn't count the way it used to count these backlinks even when they come from article directories authorities sites such as Ezine Articles, Article Base or Go Articles. As of today the article directories comes in the fifth or sixth place of importance after the social networks or web 2.0 properties in google's gods eyes.

I went back and checked my articles and discovered that google did pay attention to my spinned articles but it didn't indexed all of them although they had approximately 60% - 70% of uniqueness compared to the original version of the article. So, why I'm not getting the same number of backlinks I used to get from one spinned article?

Well, google is the internet leader and we're consistently testing our marketing strategies to uncover it's updates. While trying to figure out what it had learnt about article spinning I found that although my articles had a high percentage of uniqueness, google noticed that the format of my articles was the same, the exact number of words, paragraphs, the exact number of tables or image places, the exact number of links and the fact that they were in the same order and places in all of my articles.  

I guess “Caffeine update” is the right name for awakening and I think we should try different article marketing strategies, different ways to spin our articles and different approaches of content syndication.

I'm using "Answer Analyst" and “The Best Spinner” from Jonathan Leger, one of my most appreciated software developer and online marketers. His software has more then 1,300,000 synonyms and it's database is growing fast by it's users. As of these days, this is the best article spinner around. You'll be able to master this software in no time and it has all the features you'll ever need to get unique versions of your article built in.

Now, referring to google recent update, to spin your articles isn't enough any more. I'm still using the best spinner software and after I have some different versions of my article, I'm trying to read it and to change the paragraphs order, to place the images or my links in different places and by using the html version of the article it's quite an easy job to do. Although it takes more time to spin my article the new way, it results in getting the links I’m after as google is indexing each and every version of my article and again, i'm starting to get traffic from my article marketing campaigns.  

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Bringing traffic to your website has today become the one of the most important aspects for generating profits for an online business for you or your company and if you can master the various traffic tactics and do it right then you can make a lot of money online.

The internet has today become the most cost effective and fast way of making your website popular, again if you know how to make it popular, but you should also not lose the opportunity of marketing your website through offline methods as well such as print and television media, giving your brochure and visiting cards to clients etc. as these ways will contribute to the online exposure of any website.

Today the latest online method of getting more traffic to your website and promoting your company is to join social networking websites. The best social networking websites that we have today are Facebook, Twitter and Orkut and in my latest post i've mentioned the easiest way to generating targeted traffic to your site using FaceBook groups. However there are hundreds of others social networking websites as well that can help to get in traffic. If your content is in other languages then you should search for GEO targeting social networks or even local networks if you'd like to target your location. Popular social networking websites today have millions of members enrolled from all over the world and by implementing social marketing techniques which are one of the easiest marketing techniques you'll be bale to generate the exact free or paid stream of traffic that you need. 

Hence you can imagine the visibility that your posts and ads can get in a short period time. You can  use social bookmarking services such as “OnlyWire.com” which will syndicate all your content to your social networks accounts or simply invest a few bucks in the genius and most effective “WordPress Syndicator” plugin that will syndicate your content with your chosen keyword backlink directly from your money site/blog simply by clicking the “syndicate” button and will send your blogs post feed to all of these web 2.0 properties. This way not only you'll get the exposure you need but your site will gradually will get important backlinks which are a necessity to achieve high ranking and a higher listings positions in the search engines (SERP), so, not only you'll get social networks traffic but free search engine organic traffic as well.

The social marketing and web 2.0 properties content syndication method is extremely cost effective as all you have to do is invest your time and market your website in the right way. Today social networking websites have played a pivotal role in bringing people of diverse and common interests together. You will be able to drive a lot of traffic to your website and you can communicate with everyone interested in your company or your content on a daily basis. You can interact with your suppliers and also draw attention from the customers.      

You can and should also insert backlinks to your website in your profile page in these networking website. This way people can visit your website by simply clicking on the link. Every backlink inserted in the social networking website will help to boost the ranking of your website. You can write something about you or your online business using your site main keywords but do not be too obvious, people on these networks do not want to feel that you only want to sell them, they are there to interact with others based on similar interests so just keep it in mind.

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