Articles Marketing – If It’s Google Way, It’s My Way As Well
Articles Marketingis one of the most effective ways to drive Targeted Traffic to our websites among PPC, Links building strategies, Bookmarking, Social marketing etc. and among those i have found that one of the fastest way is Articles marketing which drives targeted traffic and if done the right way, Articles marketing is branding your name and website.
We already noticed that the search engines are interested in fresh content, and if well written in all aspects, your article might be republished on some well trafficked/authorities sites. The more “Important” sites linking to you from your Articles resources box, the more traffic you will get from the search engines for your main keywords searches. Slowly but surly your site will be indexed as an authority website on the niche and you, as an expert on the topics you write about.
This will give you and your business extra credibility and if your website is well optimized it results in higher ranking. As long as you will maintain a steady rhythm of One well optimized article submission per week to the Articles directories (right box), Your article might be placed on the publisher’s home page which will give you some extra exposure and you will gain people’s trust.
A well optimised article must contain the right density. According to my experience, to gain Google first page and even to dominate the first page can be a fast process, days or even hours, if my article is optimize for not more then two words or one keyword phrase and it’s proven original content (copyscape).
I use to cover a topic in an article of 700-800 words and I manage to have the main keyword in the title of the article trying to keep it on 25%-30% of the title and to start the title with the keyword as well (if possible). I will start to write the article with the main keyword and if impossible, I will try to place it at the beginning of the phrase up to the fifth word.
A rule to follow is to maintain keyword density between the <body></body> Tags to 1 keyword per 100 words (1:100), and to try to end the article with the same keyword.
The Resources Box
The purpose of this post is to let you know about the fast benefits that articles marketing brings if done the right way to branding your name and website, So in order to end our article the right way we use the "Bio box" or "Resources Box" in a clever way which can result in getting the desired backlinks to our site. Our goal is to try to write it in a short way that will reflect our credentials, To include our business details such as website address and most important to follow the Directories Guidelines. You should link with deep thinking on the title and anchor text, and to conceder placing the main keyword at the beginning of the anchor text.
Those are the rules I follow when I am submitting my articles and most of the times my articles results on the first page or dominating it. The domination of a page is when my article appears on more then three or four places on the page related to the keyword I used in the article, so my article dominate 40% of the results for the keyword searches.
I know that some of us think that if we submit our articles to hundreds of Articles directories, we’ll have a chance to get a lot of backlinks. Again, according to my experience, submitting my articles to the 6 – 12 main Articles directories gets the results i’m after while submitting to hundreds of directories never brought me a large number of quality backlinks.
Baklinking strategy is all about getting quality links, carrying my keywords, which will drive targeted traffic to my websites. I am not interested in getting links from Gardening websites using gardening keywords when my purpose is getting links from high trafficked/authorities websites displying my keywords in their Meta keyword tags.
If that’s Google way – It’s my way as well.
Links building is another vast topic and we’ll have the opportunity to discuss it on my next posts. Articles Marketing is very effective if we maintain a steady writing and submitting rhythm. Google first page position for your keywords will come faster then you might think but in order to stay around the first page for long periods, we need persistence. I am aware that time management and Focus is what most marketers needs in order to succeed online so in my time management program, Articles Marketing is set for Monday after i had the weekend time to refresh my idea’s for a well optimized Monday morning article writing.
Please leave your comments and tell me about your ways to target Google first page with Articles Marketing.